January 27, 2026
Could I have your attention for a moment? I know you’re busy. There are so many daily demands pushing and pulling you in your business and personal life.
That’s why I’m worried about you. Truly - I’m worried because I see women business owners get hustled and hurt every day.
I’ve said it before – and it’s worth repeating – you will exit your business someday, whether it’s voluntary or forced.
So I’m giving you a heads-up on what to avoid…
What do you consider your biggest blind spots in crafting an exit?
It's estimated that only 30% of owners successfully sell their small business, leaving 70% of small businesses without a viable plan for what happens next. Women make up only a small fraction of that 30% who sell.
There are over 13 million women-owned businesses in the U.S., which is 42% of all U.S. businesses. According to a study by Guidant, for women business owners:
What do these statistics mean for you?
These data points line up precisely with what I’ve experienced in my work. In all the conversations I’ve had with accomplished women, I rarely hear they are dreaming of retiring.
Their dreams are centered around purpose, impact, and legacy. Doing well financially is an important tool to realize that dream but isn’t necessarily the driving force.
But with that said, these are the all-too-common mistakes I see women make in the exit process:
Having a team of trusted advisors is key to a successful exit, especially when one of those advisors becomes a translator for experts who seem to speak a foreign language filled with acronyms and codes. My knowledge in the field can save you time, money, and angst.
My client, Jill, said it best: “I don’t see the way out, but I see the why out.”
Her business is financially solid, she’s built a great team, her clients are grateful, and she’s providing an extremely valuable service. By every indicator, she and her company are successful.
And yet, feeling stuck has become the default mode for her. “I don't think I realized the level of dissatisfaction I was living in and where that was seeping into all areas of my life, until the curtain got pulled back a bit. Because for 99.9% of us, we just keep going and it becomes our next normal.”
She has gotten very clear about why she wants to exit her business - and where there's a why, there's a way…
The exit process is filled with pitfalls and confoundingly complex issues – especially for women, who get hurt and hustled. All. The. Time.
It’s why I do the work I do, helping women achieve an Elegant Exit™, and reach their goals with dignity, grace, and integrity.
As your advocate, by definition, I’m looking out for your best interests. I am not taking a brokerage fee, commission, or equity. I am not motivated by how quickly the exit moves or the final dollar amounts. I want what you want – and will help you get it.
Are you ready to exit your business on your terms?
That requires a new way of thinking, new skills, a simple and elegant design, and an advocate by your side. Contact me to learn more.
What are your biggest blind spots in crafting an exit? Find out at: http://she-exits.com/
My life’s work is empowering high-achieving women business owners to fine-tune their operations and scale their revenue for strategic growth, creating real business value and emerging exit ready. That value can transform into wealth when they are ready to exit their company - and I believe that wealth in the hands of women elevates society as a whole.