What is the Best Approach For…?

“Opportunities – the good ones – are messy, confusing, and hard to recognize. They’re risky. They challenge you.” – Susan Wojcicki, Former CEO of YouTube

I often feel like time is passing in the blink of an eye – and I hear that from virtually every person I chat with.

My life memories are vivid: how did I get to this age, this place, this pursuit? How is it that my kids are in their thirties and my parents are gone?

I think that’s what makes recognizing key opportune moments so vital. Moments present themselves and it’s up to us to see them and engage with them...

After writing almost 100 original long-form articles, I noticed some patterns in the questions women business owners are asking me.

Many women don’t think they can sell their company and will have to settle for closing the doors someday. If that’s your thinking, you’re missing out on building wealth and leaving a legacy. If you’re not even thinking about your business exit, it is highly unlikely you can make it happen!

I am posing real questions from real women and highlighting the articles that address that question.

Today’s BlockbustHER BrainteasHER:

Nicole is a physician who has built her business around professional speaking and consulting. She asked: “What is the best approach for transitioning out of my business?”

A reminder: You too can ask me a business question and have it answered in these articles. I pose real questions from real women and highlight the articles that address that question.

Please submit questions to This email address is being protected from spambots. You need JavaScript enabled to view it.. Let me know if you prefer I not use your name in the article.

Here’s the Twist . . .

I always ask a key question in response to Nicole’s question: “What do you want, why do you want it, and when do you want it?”

Knowing what, why and when you want something is the conundrum facing every business owner – in virtually every circumstance.

When you are considering the transition out of your business, the stakes are extremely high. It’s not just a legal transaction when your identity is so closely tied to your life’s work.

How can you better recognize opportunities for your business? Read on…

• At what threshold are you now standing and what is the opportunity once you cross it?
• What are your top three beliefs about your business, generating revenue, or positioning for your exit you wish you could change?
• What opportune moments have you noticed recently for your business?

Now What?

Are you stuck in your Second Act?

Have you built a profitable and valuable business but instead of feeling like there's something missing, you’re feeling like there's something more?

If you’ve built an accounting firm, a law firm, a financial services firm, a psychology practice, or a specialty consulting firm that is generating $1 million to $10 million in annual revenue, you are in a prime market.

Larger firms and companies are growing by buying other firms. This has long been the case, but we’re seeing a higher rate than ever.

I wish it wasn’t the case, but I see too many women who actually lose their company instead of exiting on their own terms. The exit process is filled with pitfalls and complex issues – especially for women.

I’ve built my business as an advocate, and I specialize in helping women founders transition to their Third Act – when you’re ready to do the work you’ve always longed to do.

Work that lights you up… work that is your purpose instead of just a paycheck.

Often, to get to your Third Act, you need to exit from your Second Act, preferably with funds from a sale that turns your business into a wealth-building tool.

As your advocate, by definition, I’m looking out for your best interests. I am not taking a brokerage fee, commission, or equity. I am not motivated by how quickly the exit moves or the final dollar amounts. I want what you want – and will help you get it.

In my experience, women don't retire; they transition into a new stage of purpose and impact. Whether you are 40 or 60, the idea of retirement may not appeal to you. Just because you can retire doesn’t mean you’ll want to.

We can redefine ‘retirement’ and think of your eventual business exit as a ‘purposeful transition’.

Are you ready to leap into your Third Act and grab the whole cookie?

That requires a new way of thinking, new skills, a simple and elegant design, and an advocate by your side. Contact me to learn more. 

How exit-ready are you? Find out at: http://she-exits.com/