Tip number 1 to Establish Your Credibility for Business.

Establish Credibility on Your Website

Think of your website as a kind of online handshake. It’s a way people instantly assess you and your business. Many people will get their first and most lasting impression of your business from what they find there. This isn’t necessarily about your website’s design or responsiveness (though those things certainly are important.) It’s about the kind of message your website sends about you and your business. The Stanford Web Credibility Research project at Stanford’s Persuasive Technology Lab has created these 10 guidelines for establishing credibility with your website. They include listing third-party certifications and associations, showing that there’s a real organization behind the website, making your website easy to use, allowing people to contact you easily and more.

Read the full article at: http://smallbiztrends.com/2013/09/build-credibility-trust-business.html

Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.

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