4 Essential Public Relationships Tips to Build Brand Trust

Be Open and Transparent in your Communication

1. Stick to your key messages

Let people know what it is you specialise in, what it is you are good at. Don’t stray from this, stick to what you know.

2. Involve all staff

From the top to the bottom every member of staff contributes to the success of a business. Share their achievements, good work and recognise that hard work.

3. Engage all forms of communication

Media and all that encompasses is your best ally, engage it online through blogs, on your website, in print through newspapers and magazines, and use it to communicate.

4. Treat the media well

Be friendly, keep your local, regional or trade media informed as a matter of routine. They desperately want your stories and staying in touch means you’ll start to build a good relationship with them.

Read the full article at: leadersinheels

Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.

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