Employee Engagement Is More Important Than the Customer
Business Women Management Consultant in Houston
Here are five ways you can more effectively engage your internal customers:
1. Give and receive feedback on a regular basis. - Some companies only give employees feedback every six months. How can you expect employees to remember what they did well or poorly half a year ago -- or remain engaged with the leaders who didn’t give the feedback earlier? Shorten feedback loops to increase employee engagement. Forty-three percent of highly engaged employees get feedback at least once a week, compared to 18 percent of employees with low engagement.
2. Communicate your goals. - Your company culture needs transparency and communication. How can your employees help you achieve your aims if they don’t know them?
I once attended what I thought would be a follow-up meeting with a potential client’s decision makers to introduce our company’s technology. The company actually wanted me to install the product and have the system up and running by the end of my visit. Meanwhile, my support team didn’t realize I’d need downloads and licenses. If my employees had been briefed on my goals with the potential client, they would’ve been standing by to help. I failed to give my external customers a first-rate experience because I hadn’t given my internal customers one.
3. Listen to your employees. - Employees are on the front line of customer interaction, so they’ll likely see things you don’t. Your workers are valuable sources of information for retail success. Ask for their thoughts and ideas. Make sure you hear, discuss and consider what they have to say.
4. Celebrate achievements. - Few things will engage employees more than a handwritten note from a leader to commemorate even small or personal achievements. If your employees matter to you (and they should), make sure they know.
5. Turn the statistics around. - Studies show that more than one in 10 employees are completely disengaged at work. You have an opportunity to use the statistics to your advantage. Take control of the customer-facing side of your business with brand coordinators, giving them the tools they need to manage the engagement of all company employees.
Source: Entrepreneur
Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.
Business Women Management Consultant in Houston.
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