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Interview Patty

The Evolution of a Woman Entrepreneur

Anything is possible. Everything is waiting for you

When you pick up a magazine, read an online article or meet a woman who’s achieved great success in her business, do you sometimes wonder, “How did she do that?” I know I used to ask myself this question in the early days when my business was in start-up mode. When I think about my own entrepreneurial journey and the women mentors who walked this path before me, I visualize five phases in the evolution of a woman entrepreneur.

Once you understand each phase, you’ll begin to see where you are in your entrepreneurial evolution and what you need to do next to create the business you dream about or take your existing business to that next level of success:

Phase 1- If you’re thinking about starting a business, the first question you want to answer is, “Why do I want to start a business?” Your answer to your “why” is the foundation for everything that comes next.

Phase 2 – Create a plan to get noticed. Once you know your why and decide what the business is, it’s essential you create a marketing message that you can share with people you meet, potential referral sources and also for online visibility.

Phase 3 – Reflect & Review. This is a key step and sometimes it can get overlooked or ignored for too long. You need to reflect and review often about how you are doing. Is your plan working? Are you meeting your goals? Are you attracting new clients regularly? Is your income consistent or are you experiencing an ebb and flow? This is not the “fun” part of entrepreneurship but it is important.

Phase 4 – Re-launch. Once you reflect and review, it’s time to design a new plan of action. You’ll need to make changes in your business to prepare for these new and exciting ideas to roll out with ease.

Phase 5 – Longevity & Leadership. As your business reaches new heights and people on a much larger scale become familiar with your work, you’ll be invited to share your story and expertise with people in your industry.

Read the full article at: http://www.evancarmichael.com/Women-Entrepreneurs/2725/The-Evolution-of-a-Woman-Entrepreneur.html

Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.

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Growth for women-owned businesses.

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