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Interview Patty

3 Tips for Expanding Your Business Internationally

Take the following steps before going global

With the ever-growing number of online programs and communications tools available today,

it's no surprise that businesses of all sizes are choosing to expand their market and sell to international consumers.

1. - Do your research. - Before expanding internationally, spend time researching the markets, current and future opportunities, and threats. Just because a concept is popular in the United States does not mean it will be successful in another region of the world.

2. - Have a dedicated team. - An organization should have a strong team solely focused on international growth that is ready to face challenges and fully support the expansion. Cellairis has built a strong and diverse international team with experience and knowledge of global markets to help support its franchisees and customers worldwide.

3. - Be ready to translate. - Language barriers can present significant challenges for global businesses, so staffing your teams with bilingual employees is a must. If you don't have the budget for full-time translators, outsource tasks like overseas customer service and translation of promotional materials to freelancers.

Read the full article at: businessnewsdaily

Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.

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