5 Rules of the Power of Consistency
Growth for Women-Owned Businesses
1. Consistency allows for measurement. - Until you have tried something new for a period of time and in a consistent manner,
you can't decide if it works or not. How do you measure effectiveness if what you are measuring isn't performed consistently?
I typically give new initiatives, processes, and organizational structures at least six months before judging them a success or failure. It's often minor tweaking instead of major overhauls that make the difference.
2. Consistency creates accountability. - I ask my employees to be accountable for their deliverables and goals. They should expect the same in return from my leadership. I put a priority on making time for and being available to my team. I work to establish consistent and recurring meetings when a project or aspect of the business requires attention.
The simple fact that there is a set time to report on progress is often the catalyst that moves an initiative along to a successful end.
3. Consistency establishes your reputation. - Business growth requires a track record of success. You can't establish a track record if you are constantly shifting gears or trying new tactics. Many efforts fail before they get to the finish line, but not because the tactic was flawed or goals weren't clear. The problem is often that the team simply didn't stay the course to achieve the objective.
4. Consistency makes you relevant. - Your employees and your customers need a predictable flow of information from you. All too often I see businesses, both small and large, adopt a campaign or initiative only to end it before it gains traction. It's effective to run many advertisements, numerous blog entries, weekly newsletters, or continual process changes throughout a year.
5. Consistency maintains your message. - Your team pays as much or more attention to what you do as to what you say. Consistency in your leadership serves as a model for how they will behave. If you treat a meeting as unimportant, don't be surprised when you find they are doing the same to fellow teammates or even customers.
Source: inc
Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.
Growth for women-owned businesses.
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