3 Tips for Keeping Your Established Company Entrepreneurial
Growth for Women-Owned Businesses
1. - Listen to your front line. - If you run a mature company and you want to keep offering products
and services that customers need, you have to listen to people who interact with customers daily. There’s no way to magically get customer feedback from your front line to executives.
2. - Encourage people to challenge assumptions. - If you lead a 400-person company, you have to surround yourself with 399 people who are willing to question what you and the company are doing.
The guy who said "you’re full of it" came to challenge me about the way we were providing customer service. We engaged in a pointed debate until we finally reached an agreement that changed how we operate as an organization. This debate saved us customers.
Quick changes like this only happen in organizations where questioning can occur across levels. At many enterprises, the CEO is barricaded in his executive suite. The company becomes desensitized to things that may be going wrong because people feel powerless to access senior leadership and get them to make changes.
3. - Stand for something. - Money will motivate people to do decent work, but it won’t motivate them to listen, question, and reinvent a company. You have to believe you’re doing something more important than keeping the doors open.
Source: fastcompany
Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.
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