How to Give Your Business a Boost in Web Marketing.

5 Web Marketing Basics to Give Your Business a Boost.

1. A WELL-DESIGNED WEBSITE: Your website is the most powerful marketing tool for your business.
2. SMART SEO: Finding the right tools, understanding keywords, revising website and blog structure, and regularly creating content.

3. NOTEWORTHY EMAIL MARKETING EFFORTS: Send only current or potential customers concise and necessary content they can act on.
4. LEAVE YOUR MARK SOCIALLY: If your business isn’t on any social networking websites, then, well, you're living under a rock.
5. EMBRACE MULTIMEDIA: Create a video campaign for your business. Be sure to use a keyword-rich headline, a strong editorial message, and a call to action.

Read the full article at: http://www.inc.com/ilya-pozin/5-internet-marketing-basics.html 

Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results

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