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What is Financial Modeling and Why Should Your Small Business Use It?

Financial Modeling in Action


Planning for the future of your small business is an important part of success. Financial modeling takes different shapes, but basically, it’s about plugging different numbers and scenarios into a formula very often on an excel sheet and seeing the effect they have.

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The 4 Most Important Things You Can Do for Your Brain Over the Holidays

Treat Yourself, But Don't Forget to Treat Your Brain, Too.


While the songs say that that the holidays are the "happ-happiest season of all," your brain may disagree. According to neuroscientists, the holiday season comes with unseen stress (balancing family, friends, and work; meeting end-of-the-year deadlines; sleeping less than usual) that compromises our brain's ability to process as it normally does. Worse, this causes a downward spiral through the rest of the body, throwing hormones off balance and suppressing the immune system. However, there are steps you can take to turn the season into a happy one for your brain, too. Here some of the best four, science-backed things you can do for your brain during this time.

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5 Ways to Sell More by Earning Customer Loyalty

Reinforce your marketing messages.


Whether it's the holiday season or any other time of year, the purpose of giving gifts to clients, business partners or customers is always the same. In short, gifts serve as both a thank-you (showing recipients that you truly appreciate and value them) and a brand-building tool. But with the sheer volume of gifts and promotional items that people receive from businesses increasing every year, how do you cut through the tchotchke clutter and choose a memorable gift that gets you noticed and reinforces your relationship?

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Are Year-End Payment Problems Hurting Your Business?

It's Important to Take Steps to Protect Your Business.


Americans love to spend money during the holiday season, and a lot of that money finds its way into the coffers of small businesses. The average small or midsized business earns a whopping 20% of its annual revenues in the weeks between Thanksgiving and December 31, according to a new survey. Small and midsized businesses that sell products (as opposed to services) earn 28 percent of their annual revenues during that period.

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17 New Year’s Resolutions for Entrepreneurs

These Are All Worthwhile Resolutions and Personal Goals.


I recently received a card wishing me a healthy, happy and prosperous New Year.

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You Need to Start Preparing Now for Next Year's Tax Savings. Here's What to Do First

Entrepreneurs Need to Act Now to Benefit From the New Tax Law.


Tax time is no one's favorite time of year. But for small business owners, this year's filing deadline at least comes with the promise of better rates ahead: Many of the changes included in the Tax Cuts and Jobs Act, passed by Congress in December, are going into effect.

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