Have you chosen your 2018 WOTY (Word of the Year)? I believe words are powerful and can be used for good. In 2017, my WOTY was 'expansion'. I expanded my company nation-wide, empowering women business owners to reach their goals by turning roadblocks into building blocks.
When you’re a small business owner you wear many hats. Maker, promoter, accountant and yes, the face of the brand. When it’s just you and maybe one other person representing your company, what you do matters. How you conduct yourself in public matters. A lot.
Making a great first impression isn’t as simple as a handshake and a smile. It isn’t just about looking the part and being confident, either. No, if you really want to make a strong first impression, you need to think about what you’re actually going to say.