5 Essential Tips for Wowing your Customers
Houston Business Coaching
1. - Involve the company in support
Every person in an organization should work to help the customer.
Without the customer, there is no company. To help everyone understand your customer, send out a weekly support update with samples of real customer requests, complaints, and praise.
2. - Take the blame
No action can defuse anger more than an apology. Be sincere and be accountable for issues. When you are done, thank the customer for bringing the issue to your attention and make sure you correct the underlying problem so that future incidents are avoided.
3. - Customers are people
Treat customers as people, not revenue or headaches. Address the customer by name and respond to them as individuals.
4. - Go above and beyond
Nothing breeds loyalty and referrals more than doing more than expected. For example, I still refer people to a auto repair shop in San Diego because of an experience over 2 years ago.
5. - Hire passionate people
Responding to customer service requests that are often complaints is taxing. Realize that your staff will treat your customers the way they are treated. A CEO who regular takes time to respond to customer service requests enforces the importance of customer service like no other.
Source: desk
Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.
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