Creating a Corporate Sustainability Program for Your Company
Sustainable business practices
Internal consistency
- Prepare a mission statement. - A mission statement is a declaration of the goals, principles and operating procedures of a company can help in charting a company's progress.
- Measure and report on your progress and performance. - Many large corporations now issue annual reports of environmental performance..
- In-house waste reduction and pollution prevention teams. - It is best to start by setting easily achievable goals, and then becoming more ambitious.
- Materials that inform employees about economic, environmental and social trends. - Informed employees will be better equipped to promote company goals and to respond to major trends.
- Lines of communication. - Regular staff meetings, e-mail bulletins, accessible managers and an in-house newsletters can help maintain lines of communication.
External credibility
- Annual sustainable development report. - An annual report highlighting progress made towards improving environmental performance and enhancing workplace and societal well-being may be the best advertisement for a company.
- A commitment to honest and accessible public relations. - Successfully conveying information about a company to customers, the press, the local community, plus anybody else who has an interest in what you do, requires an up-front approach and clear, understandable language.
- A commitment to community development efforts. - Although many companies still measure their contribution to the community by the size of the cheque they write to local charities, a growing number are engaged in more active forms of community work.
Read the full article at: http://www.iisd.org/business/tools/principles_sbp.aspx
Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.
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