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Interview Patty

How to Keep Your Team Motivated

Ask employees about their own satisfaction levels

As a manager, motivating employees is one of the most important things you do for your company. After all, engagement is linked to firm profitability, customer satisfaction, and employee retention.

Yet garnering loyalty and commitment from employees can be a challenge.

Recently, HBR ran a series on engaging employees, asking different experts to weigh in on specific angles. These articles provide a good refresher on how to keep your team focused and motivated.

Where to start? First, you need to know what you’re working with. Develop a baseline understanding of how engaged your team members are. Many companies do that with an annual engagement survey asking employees to report their own satisfaction levels. But, the results don’t give you objective data on how engaged people actually are. Instead, you can use people analytics to understand what drives your employees, perhaps even better than employees understand themselves.

Then, consider whom you’re trying to engage. Of course, one size does not fit all when you’re coming up with an engagement strategy and what you do should depend on the specific group you’re working with, whether they’re older workers or younger ones, your star performers or your b-players. And some people can be tougher to motivate than others. Take government workers or middle managers, for example. Or people who have a lot of other opportunities available to them, like data scientists. Or consider the very real challenge of trying to motivate someone you don’t like. Tailor your approach to meet each team member’s needs.

Next, keep in mind what works and what doesn’t. Here are some of the things that have been shown to motivate people:

The freedom to choose when, where, and how they work
The ability to perform at the highest levels, even beyond their own expectations
Feeling connected to others
A well-designed workspace
Aspirational, but achievable, goals. Try this helpful trick: a range of goals (“land 4-6 new clients”) may be more motivating than a single one (“land 5 new clients”).

Read the full article at: hbr

Patty Block, President and Founder of The Block Group, established her company to advocate for women-owned businesses, helping them position their companies for strategic growth. Charting the course for impactful, sustainable, profitable businesses, the beacon is control: of your strategic direction, your money, your time, your staffing, and your ability to bring in business. The Block Group brings together the people, resources and ideas that build results.

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